Google’s Launches Largest Email Campaign with Privacy Update

Google’s Launches Largest Email Campaign with Privacy Update

It was recently reported that Google’s email campaign which seeks to notify all of its customers worldwide of its updated privacy policy has become the biggest in the company’s entire history.

Google’s global privacy counsel Peter Fleischer revealed last Monday that the campaign has become too big that it may take the company a whole week to finish sending out the notices.

Fleischer continued that they had to update around 12.5 million contracts with companies that use various Google services such as Analytics of Ads. He added that the move does not merely aim to bring the company into compliance but also their business partners with their obligations.

Source: The Star

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